Some of the survey on international business transactions explained that about 80% of communication & Interaction import-export business is usually conducted by correspondence (correspondence), mainly by means of telex, faxcimili and above all via e-mail. While the rest is usually done through negotiations face to face 'face to face negotiation'. This means that the correspondence holds a very important role in international trade in general.
The result of the negotiations face to face 'face to face negotiation' in the end will also be formulated and documented in the form of correspondence or correspondence. Because the results of face to face meetings of both parties who negotiated be formulated in the form of notes 'minutes' or minutes. Minutes as written records will usually be initialed (given the initial) of each of the negotiating parties, as a sign temporary agreements.
Thus it is clear that in spite of a transaction conducted by face to face, in the end still be formulated in writing, or in the form of documents and correspondence. So any way that used in the transaction whether by correspondence or face-to-face negotiation, in the end correspondence will remain the most important role, because without a good correspondence through regular mail, telex, facsimile, email, etc. then a transaction is particularly export-import trade it seems impossible to be implemented.
The result of the negotiations face to face 'face to face negotiation' in the end will also be formulated and documented in the form of correspondence or correspondence. Because the results of face to face meetings of both parties who negotiated be formulated in the form of notes 'minutes' or minutes. Minutes as written records will usually be initialed (given the initial) of each of the negotiating parties, as a sign temporary agreements.
Thus it is clear that in spite of a transaction conducted by face to face, in the end still be formulated in writing, or in the form of documents and correspondence. So any way that used in the transaction whether by correspondence or face-to-face negotiation, in the end correspondence will remain the most important role, because without a good correspondence through regular mail, telex, facsimile, email, etc. then a transaction is particularly export-import trade it seems impossible to be implemented.
Correspondence and Citra Good (Favourable Image)
design the form and content of the letter from the letterhead, the contents of the letter and the language used will be a reflection of the beginning of the existence of our company. Therefore the envelope and letterhead designs need to be made with an elegant and beautiful designs which can provide basic information about the company, especially that can indicate the extent to which the integrity and reliability to enterprise
Correspondence and Reputation (Good Reputation)
(First order = trial order) the first order is a test of the bonafides of the company, and one size that can be used is whether the company can keep commitments, especially about the 'right quality and on time'
Correspondence and Trust (Reliability)
A good image comes from the appearance of good birth, while a good reputation will be born from the company's capability holds the promise of commitment or in showing a good performance. If the company can achieve both goals above, customers will automatically put trust in the company in the business transaction activity. The role of correspondence is important to be able to support the achievement of realizing this goal is the achievement of these three: the image, reputation and trust from the company's business partners.
'Etiquette and ethics' in business correspondence, considering among others:
1. Contents Letter
2. Language of Good and True
3. Write and Type is Neat
4. Notice Letter Layout
5. Reading Back (Correction)
6. Reply Soon
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